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Visa launched a pilot that lets businesses send payouts in dollar-pegged stablecoins directly to people’s crypto wallets. The program runs on Visa Direct and targets creators, freelancers, and gig workers who often wait days for cross-border payments. The company unveiled the news at Web Summit in Lisbon on 12 November 2025.
In its announcement, Visa announce pilot that allows firms to fund payouts in fiat while recipients choose to receive USD-backed stablecoins like USDC. Visa says this can speed access to money, especially in markets with currency volatility or limited banking access.
The move builds on earlier work to connect stablecoins with Visa’s network. In September, Visa tested pre-funding of Visa Direct with stablecoins; now the focus shifts to end-user wallets. Industry outlet Finextra detail program, noting plans for wider access in 2026 as rules evolve.
“Launching stablecoin payouts is about enabling truly universal access to money in minutes — not days — for anyone, anywhere in the world,” said Chris Newkirk, President, Commercial & Money Movement Solutions at Visa. He added that faster, more flexible money movement helps creators, businesses, and cross-border freelancers alike.
Media coverage highlighted that payouts go to stablecoin wallets instead of cards or bank accounts, with transactions recorded on public blockchains. CoinDesk report move, adding that recipients can opt for USDC and access funds near-instantly, while businesses keep funding in fiat.